Ingxowa yokupakisha kulula ukuyiphatha kwaye ingasetyenziselwa ukubamba izinto. Izinto ezahlukeneyo zokuvelisa, ezifana nephepha le-kraft, ikhadibhodi emhlophe, amalaphu angalukwanga, njl njl. Ngaba uyalwazi ulwahlulo oluthile lwesikhwama?
1. Iingxowa zokupakisha ezikhuthazayo
Iingxowa zokupakisha zentengiso ziyilwe ngomphezulu wokupakisha ukukhuthaza nokuphuhlisa imveliso yazo. Olu hlobo lokupakisha lunemibala etyebileyo, kwaye isicatshulwa kunye neepateni zikhangeleka ngakumbi kwaye zifana noyilo kuneebhegi eziqhelekileyo, ngaloo ndlela zitsala ingqalelo yabathengi kwaye zikhuthaza ukuthengiswa kweMveliso.
Kwimiboniso, ungadla ngokubona olu hlobo lokupakisha. Igama lenkampani, ilogo yenkampani, iimveliso eziphambili okanye ifilosofi yeshishini lenkampani ziprintwa kwipakethe, ekhuthaza ngokungabonakaliyo umfanekiso wenkampani kunye nomfanekiso wemveliso, olingana ne-propaganda yeselula, enoluhlu olubanzi lokuhamba, ayikwazi ukuhlangabezana neemfuno kuphela. yokulayisha, kodwa inesiphumo esihle sentengiso, ngoko ke luhlobo oludumileyo lwentengiso kubavelisi kunye nemisebenzi yezoqoqosho kunye nezorhwebo. Uyilo oluloluhlobo lwengxowa yokupakisha, ngakumbi ukwenziwa ngokugqwesileyo, kokukhona isiphumo sokuthengisa singcono.
2. Iingxowa zokuthenga
Olu hlobo lwengxowa yokupakisha luxhaphake kakhulu, lwenzelwe iivenkile ezinkulu, iivenkile ezinkulu kunye nezinye iindawo, ukuzisa lula kubathengi ukuthwala iimpahla zabathengi. Olu hlobo lwengxowa yokupakisha ubukhulu becala yenziwe ngezinto zeplastiki. Xa kuthelekiswa nezinye iibhegi eziphathwayo, ukwakheka kwayo kunye nezinto eziphathekayo zomelele yaye zinokuthwala izinto ezininzi, yaye ixabiso layo liphantsi. Ezinye iibhegi eziphathwayo ziyakuprinta imveliso okanye ulwazi lwenkampani, olunokuthi kananjalo ludlale indima ekunyuselweni nasekupapasheni.
3. Iingxowa zokupakisha izipho
Iingxowa zokupakisha izipho ziyilwe ngokugqwesileyo, njengendima yeebhokisi ze-boutique, ezinokunyusa ngokubanzi ixabiso lezipho. Kudla ngokubakho iindidi ezintathu zemathiriyeli: iplastiki, iphepha, nelaphu, kwaye ububanzi bokusebenza nabo bubanzi kakhulu. Ibhegi yokupakisha yesipho entle inokuseta ngcono izipho zakho. Ngeendlela zokuphila ezihlala zitshintsha, abathengi banemfuno eziphezulu neziphezulu zeengxowa zokupakisha izipho, kwaye ezo ngxowa zokupakisha izipho ziya zithandwa ngakumbi.
Iingxowa zokupakisha zihlelwa ngokwezinto zazo
Kumashishini oshicilelo, izixhobo zengxowa yokupakisha zidla ngokuba ngamaphepha agqunyiweyo, iphepha elimhlophe, ikraft paper, kunye nekhadibhodi emhlophe. Phakathi kwazo, iphepha eligqunyiweyo liyinto ethandwa kakhulu ngenxa yobumhlophe bayo obuphezulu kunye neglosi, ukuprinta kakuhle, kunye nemiphumo emihle yokuthengisa emva kokuprinta. Ngokuqhelekileyo, emva kokugubungela umphezulu wephepha elifihliweyo ngefilimu ekhanyayo okanye ifilimu ye-matte, ayinayo kuphela imisebenzi yokumelana nomswakama kunye nokuqina, kodwa ikhangeleka ngakumbi.
Ixesha lokuposa: Nov-20-2020